Former bwin commercial head launches sports and igaming consultancy firm
Steven Cartigny debuts Invixos following his departure from Entain-owned operator in July 2023 after five years heading up commercial in BENELUX and RoW
The post Former bwin commercial head launches sports and igaming consultancy firm first appeared on EGR Intel.
Former bwin head of commercial, Steven Cartigny, has launched his own consultancy firm after more than seven years with the operator’s parent company, Entain.
Cartigny’s new consultancy firm, Invixos, will focus on sports and media marketing, igaming consultation and talent representation.
The group’s sports and media marketing arm will target the Middle East, while the igaming services division will lend expertise to clients in Europe, Africa and Latam.
The launch of the company comes after Cartigny departed bwin in July 2023.
The exec originally joined the online betting brand as head of VIP relationship management for BENELUX in June 2016.
Then, in December 2018, he was named bwin head of commercial for BENELUX and the rest of the world (RoW).
Cartigny also previously spent more than three years with Kindred Group as a senior VIP account manager in Belgium.
Confirming the launch of his business on LinkedIn, Cartigny, who will serve as CEO of Invixos, detailed his aspirations for the consultancy firm and also gave thanks to his former colleagues at bwin.
“After seven years at Entain and five years as bwin’s head of commercial for Belgium, the Netherlands, France and the rest of the world, I have made the decision to depart from the organisation and establish Invixos, my own global sports and media consulting company,” Cartigny explained.
“Before delving into the details of Invixos and the services we offer to companies and igaming operators worldwide, I want to express my gratitude to everyone I have worked with during my tenure at Entain.
“Each interaction, whether internal or external, has played a significant role in shaping my career and, without singling out individuals, I am confident that each person reading this can assess the impact they have had on my professional journey over the past seven years.
“Achieving a fivefold increase in bwin’s Belgium revenue, through strategic sports sponsorship deals and targeted media partnerships, is one of many achievements I am very proud of and I could not have done that without the best team around me,” he added.
The post Former bwin commercial head launches sports and igaming consultancy firm first appeared on EGR Intel.
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